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The Bucket/F*ck It List
Language: en
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Direct Support and General Support Maintenance Repair Parts and Special Tools Lists
Language: en
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Categories: Backhoes
Type: BOOK - Published: 1992 - Publisher:

Books about Direct Support and General Support Maintenance Repair Parts and Special Tools Lists
Fanocracy
Language: en
Pages: 304
Authors: David Meerman Scott, Reiko Scott
Categories: Business & Economics
Type: BOOK - Published: 2020-01-07 - Publisher: Penguin

A Wall Street Journal bestseller From the author of New Rules of Marketing & PR, a bold guide to converting customer passion into marketing power. How do some brands attract word-of-mouth buzz and radical devotion around products as everyday as car insurance, b2b software, and underwear? They embody the most
Stop Listening to the Customer
Language: en
Pages: 224
Authors: Adam Ferrier
Categories: Business & Economics
Type: BOOK - Published: 2020-01-17 - Publisher: John Wiley & Sons

The customer is not always right. Far from it. What the customer wants is often at odds with what is best for the business or brand. Adam draws on his years of creative agency experience, the wisdom of other voices, as well as marketing science to outline the dangers of
Winning Sustainability Strategies
Language: en
Pages: 298
Authors: Benoit Leleux, Jan van der Kaaij
Categories: Business & Economics
Type: BOOK - Published: 2018-11-11 - Publisher: Springer

Despite recent optimism and global initiatives, the implementation of corporate sustainability programs has been slow at best, with less than a third of global companies having developed a clear business case for their approach to sustainability. Presenting numerous award-winning cases and examples from companies such as Unilever, Patagonia, Tumi, DSM

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